Dhruvil Parikh

About Dhruvil
I'm a graphic designer, digital marketer, and creative professional with 6+ years of experience across paid advertising, creative production, ecommerce, video, and design. Based in Surat, India, I founded Social Maze - a creative and digital marketing agency where I lead design strategy, brand identity, and client growth.
My expertise spans graphic design, digital marketing, social media marketing, UI/UX design, video editing, motion graphics, 3D/CGI, web design, creative advertising, and AI-assisted creative production. I help businesses grow through compelling visual communication and strategic digital execution.
This website is my professional home - where I publish research, share writing, and document my work across research, creative practice, and digital projects.
What I Do
My work spans several interconnected areas.
Digital Marketing
Social media marketing, campaign management, audience strategy, creative testing, and performance optimization across digital channels.
Video & Motion
Video editing, motion graphics, 3D animation, short-form content, and visual storytelling for brands and digital campaigns.
Ecommerce & Web
Shopify, WordPress, landing pages, product pages, and conversion-focused improvements for ecommerce brands.
Creative Design
Graphic design, branding, UI/UX, motion graphics, and visual design across digital and print.
Research & Analysis
Independent research, data analysis, and long-form writing on digital media, AI, and technology.
Video & Content
Creative video work and visual storytelling for brands, products, and digital campaigns.
Philosophy
I believe that good design and rigorous research are not opposites - they are two expressions of the same commitment to clarity. Whether I'm crafting a brand identity or investigating an information ecosystem, the underlying question is always the same: what does this communicate, and why does it matter?
My practice sits at the intersection of visual communication, digital strategy, and social inquiry. I am drawn to work that requires both aesthetic judgment and analytical depth - projects where the quality of the idea and the quality of its execution are equally important.
“Design is not just what it looks like and feels like. Design is how it works.” - Steve Jobs